Insights
Shopify Insights.
Practical advice to help your ecommerce team to get more from Shopify.
9 November 2026 · 9 min read
Is Shopify right for your business?
An honest look at when Shopify makes sense for your business — and when it doesn't. Costs, B2B and DTC, customisation, and whether to migrate, start or stay.
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2 November 2026
Shopify Fall 2026 Updates: highlights and insights
The Shopify Fall 2026 Edition updates worth knowing: selling in Google AI Mode and Gemini, Rollouts, Canvas, product-page variants and per-channel product data.
9 October 2026
How to prepare your Shopify store for Black Friday, beyond the marketing
Prepare your Shopify store for Black Friday with practical checks for wishlists, clear offers, customer journeys, tracking and storefront performance.